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Some people never really develop a taste for it. Others can’t get enough. Even as a kid, I was hooked. Cereal boxes. Shampoo bottles. Comic books. Russian novels. Anything with words, I read.
Words have power. They soothe. They amuse. They persuade. They command. Ignore them, and you miss out.
How words can work for you.
copywriting : communicate better—and recognize the real potential of your website, direct mail, brochures, ads, newsletters, emails, catalogs and sales sheets. I strategize, research, concept and craft compelling, innovative work to custom fit your brand.
public relations : the press can be your ally—if you approach them right. We start with an idea brainstorm and PR Plan, then create press releases, articles, events and more to achieve breakthroughs. I partner with Hollis Welsh, a seasoned PR writer, to create story lines, reach media and plan events.
search engine optimization : I do basic SEO—now a basic necessity for any website. I'll research targeted keywords for your business. Develop meta titles, tags and descriptions. And find creative ways to write and interlink web copy with both your audience and search engines in mind. Understand SEO in under three minutes: watch my sock puppet musical.
editing : rely on my critical eye, and make sure your message comes through clearly, without typos.
Meet me >> |
Worked at : Oliver Russell as a copywriter + Stoltz Marketing Group as a copywriter/PR director
Degree in : English Lit. from College of Idaho. Cum laude with departmental honors.
Board member for :
Alley Repertory Theater
Idaho Rivers United
Marketing director of : Alley Repertory Theater
Hook up :
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Read full resume >>
See slideshow portfolio >>
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